Customer Experience – Not just for Techies

Customer Experience is one of those buzzy terms that is typically associated with technology.  Wikipedia has this definition: “customer experience (CX) is the product of an interaction between an organization and a customer over the duration of their relationship.“

Flying Canoe Volant
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An Employer’s Ex-db

Two previous blogs* about the Experience-database (Ex-db) discussed how individuals use this tool to track what they have done to respond to job ads or consulting opportunities.  Can the value be increased with the employer being part of the tracking effort?  For organizations thinking of implementing a talent management tool, creating an interim one based on this thought-exercise can be a useful proof of concept in understanding what information and processes are useful before buying.  

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I Remember When I …

Discusses utilizing the Experience Database (Ex-db) to record and analyze experiences. It guides users on populating four key tables with their information and introduces job application statuses. Users can generate reports to compare their capabilities with job requirements, enhancing their resume and job application process.

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4C’ing Trust in Your Organization

In a previous blog I introduced the concept of the 4 Cs: Communication, Coordination, Control & Command. These are management and organizational tools to achieve short- and long-term objectives. They also have their own individual costs, benefits and effectiveness. In this thought exercise I want to focus on the impact the above have on organizational trust.

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The Book of Trust

In my ongoing effort to remember what I have read, some notes on Stephen M.R. Covey’s book ‘The SPEED of Trust: The One Thing that Changes Everything‘.

Not THAT Stephen Covey but the son who is continuing the family tradition of writing. To be honest, this Covey is a better writer than his dad and the Speed of Trust is a good read. The examples are relevant and his personal experiences applying the concepts makes the book very genuine.

There is a lot to the trust model: Trust Taxes and Dividends, Five Waves (starting with the self), 4 Cores of Credibility and 13 Behaviors, whew!

Image courtesy of: http://www.safetymattersblog.com;
MONDAY, APRIL 1, 2019 Culture Insights from The Speed of Trust by Stephen M.R. Covey

The good news is that the book can be distilled down to a few key messages:

The Critical Bits

  1. Trust is Relevant, Tangible and Measurable; it saves money and reduces transaction time (Speed and Cost)
  2. Trust is about Character and Competence, you need both to be trusted.
  3. 4 Cores of Credibility are the foundation factors of Character (1. Integrity, 2. Intent) and Competence (3. Capabilities, 4. Results).
  4. TASKS is a mnemonic to define individual capabilities: Talent, Attitude, Skills, Knowledge & Style).
  5. Trust is found in five waves, your: self (the basis for the 4 Cores noted above), relationships, organization, market & society.
  6. There are 13 behaviors which can be summarized into Character (be a stand up guy – honest, respectful, loyal, etc.), Competence (deliver results, lead and follow well) and a combination of the two (listen, keep commitments and generate trust).
  7. Low-trust organization pay trust taxes in the form of: 1. Redundancy, 2. Bureaucracy, 3. Politics, 4. Disengagement, 5. Turnover, 6. Churn (employee, sales), 7. Fraud.
  8. High-trust organizations receive dividends: 1. Value, 2. Growth, 3. Innovation & Collaboration, 4. Execution, 5. Loyalty.

A Little More Summary

If you don’t want to read the book but want more details, the following document courtesy of Soundview Executive Book Summaries provides the highlights of the book. A Google search will lead to results and other summaries.

A Trusty Model

Although I think there are too many moving parts in the model for it to be practical the underlying principles are sound. Trust saves money, generates income, supports efficient and effective people/family/organizations/ societies and quite frankly is always preferable to a non-trusting environment.

The 1 sentence summary: trust greases the wheels of organizations, families and societies; it is a function of Character and Competence ; trust is built up over a lifetime and can be lost in an instant.